What started as a side hustle soon became a full-time career

Jessica White graduated with First Class Honours in Law from The University of Law in 2021. But it was during her time at university that a new passion quietly emerged, nail artistry. What began as a creative escape from lectures quickly turned into a career-defining passion.

After graduating, Jessica followed her instinct and built something entirely her own. She opened Blanc Studios, a luxury salon space where she combines creativity with education, training the next generation of nail technicians through accredited, hands-on courses that champion skill, safety, and artistry.

In 2025, Jessica was named Social Media Star of the Year at the prestigious Scratch Stars Awards, a recognition of her impact on the industry and the value she brings through content and education. The award marked a milestone moment in her career, not just as a creator, but as an educator and leader in the beauty space.

Her journey didn’t stop in the salon. By sharing her work and story online, Jessica grew a powerful personal brand and a loyal following of over 250,000 across social media. Her content, equal parts inspiring, educational, and authentic, has now reached over 300 million accounts and led to dream collaborations with global beauty brands, including her ongoing role as an ambassador for OPI.

Passionate about helping others grow, Jessica also launched The Instagram Growth Accelerator, an online course for aspiring content creators and business owners. It’s designed to teach the exact strategies she used to grow organically, build a loyal audience, and turn content into a career.

Today, Jessica balances salon life, content creation, and brand partnerships, all with the mission to show others what’s possible when you combine passion with purpose.